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mana 420: management research
This seminar focuses on the means by which social and organizational data can be gathered, analysed, and interpreted. Needs of the firm for efficient, timely, and unobtrusive research are given special attention. Topic coverage includes applications of the scientific method, research design, field research techniques, data analysis, research utilization, and use of existing information sources. Student projects parallel the classroom activities by designing and conducting business research studies of limited scale.
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